Media Sportif is a new media product supplier that specializes in visible collectibles, low-cost items which display and broadcast the personal affiliations and allegiances of the owners in areas of dense consumer traffic, like on streets and freeways, in airports, stations, and marketplaces.
Media Sportif's flagship product, the detachable car flag, has proven itself as extremely popular and lucrative as it has successfully penetrated the mass market in the USA. After only about two years since the introduction of the car flag in the USA, all basketball teams and football teams have their own car flag which is sold alongside the American national flag in their merchandise catalogues, stores and petrol stations. So appealing is the detachable car flag that when the Los Angeles Lakers won the NBA contest in 2001, over 500,000 car flags were sold at US$ 10,00-15,00 each.
The popularity of team scarves and hand-held flags in Europe suggest that consumers here are also eager to publicly and proudly display their favorite sports team’s flag or their national flag on their car. In fact, Europe’s €1 billion+ market for personalization products for mobile phones (as customized ringtones, screen graphics, voicemail recordings) proves that this generation of European consumers has an underserved demand for novel fashion items that help individuals display their personal loyalties and affiliations. With both Media Sportif’s founders having worked in the mobile personalization industry, the company is dedicated to exploiting the extension of personalization media into physical products, like car flags, stickers, antenna balls and t-shirts.
Currently, Media Sportif is the market leader in the area of detachable car flags, owning many, long-term exclusive licenses to significant sporting brands, an unparalleled ability to fulfill high-volume orders on short notice, and experience with using the product effectively in integrated advertising programs. Media Sportif is committed to the long term vision of visual personalization products. The company is eager to become your supplier in a industry-wide return to high value consumer products.
Media Sportif currently sells and operate in the following countries:
- South Africa
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